My Xerocon Journey

Xerocon is always such a fun event, I remember taking my plumbing hat off for a week and attending my first Xerocon in July 2012 in chilly old Melbourne. TradiePad was still a brand new concept, and I had just discovered Xero and their revolutionary aim to progress the accounting industry by leveraging the cloud along with all the amazing add-ons.

I was blown away by the passion and excitement that surrounded this event, it was so different to what I assumed the accounting world to be, and was even more surprised to discover the Xero head honchos were literally rock stars!!


Xerocon 2012 – Chris Ridd and the Xero Band at the after party


After that TradiePad was a fully fledged, vocal supporter of Xero and how this accounting software platform could help revolutionise the way we all do business. It was a real game changer. Such an exciting movement which supported my goals and desire to help the trades and construction industry advance out of the dark ages using mobile device technology and cloud based software solutions.

From 2013 onwards TradiePad has exhibited or attended every Xerocon and travelled the country speaking and demonstrating on endless Xero roadshows.



Xerocon 2013 TradiePad Stand


As the following and support has grown for Xerocon we have met and partnered with so many new add ons, software partners, bookkeepers and accountants.

We found out very early on that working as a team with bookkeepers and accountants meant that we could both focus on what we do best. We both then provide the client an unparalleled level of service.


I’m a firm believer in sticking to what you know and building a team of expert trusted advisors around you.


We now have a growing network of amazing partners that we share successes with daily and who continue to help us drive the move to the cloud.


Post Xerocon 2015 Awards Dinner – Clinton Cowin – TradiePad, Jeff Atizado – SMB Consultants, Kristin Harris – Deputy, Darren Ford – ServiceM8


The Xero team recognised this in 2015 when they formally announced the Cloud Service Provider program where TradiePad, SMB Consultants, Ocius Digital and Rype were recognised as preferred integrators in our specific verticals.

This was the start of a more widespread acceptance of the benefits Cloud Integrators can provide and the services we offer.


Xerocon 2016 – TradiePad Stand – Zero paper campaign


Every step of the way TradiePad has traveled a parallel path with fellow cloud integrators SMB Consultants who service the hospitality, retail, and wholesale sector. Last year we joined forces to create CloudIntegration.Partners, a place for bookkeepers and accountants to have all their integration needs met under one roof.


Because CloudIntegration.Partners is all about streamlining and making life easier for EVERYONE we work with!



This year CloudIntegration.Partners are excited to be exhibiting again as the only Xero Preferred Integrators at Xerocon. As per usual, we have some big things planned, amazing swag and great prize give away for all of our lucky partners.


Can’t wait for the shenanigans to start and make even more great memories!

Hope you can join in the fun too, come and visit CloudIntegration.Partners at Stand 9 Xerocon Melbourne 2017!

continue reading

related posts

Marketing Mythbusters

Uncover the truth about digital marketing in our myth-busting session for tradies. We’ll dispel common misconceptions and offer practical advice to boost your business’s online

Read Article >

Need a hand finding the right app for your business?

Complete the form below, and we’ll be in touch to discuss your options.